Empress Inc.

I was responsible for designing the logo for Empress Inc., which runs an eye beauty salon in Isesaki City, Gunma Prefecture. The goal was to create an elegant and sophisticated logo that highlights the brand's charm.

For this logo design, I focused on using fine lines and flowing curves to create a simple yet refined look. By avoiding unnecessary decorations, the design maintains a clean and sophisticated feel. The overall shape of the logo reflects the calmness and elegance suitable for an eye beauty salon.
In response to the request to incorporate an octagram (eight-pointed star), I cleverly combined it with the initial "E" from Empress. This way, the "E" alone can also stand as a logo, making it both symbolic and independent. The design as a whole expresses the high-end nature and expertise of the brand, leaving a strong visual impact.
This logo effectively conveys the sophisticated image of their eye beauty salon, creating a simple yet memorable design.

Artwork

DATE

2022

CLIENT

Empress Inc.

URL

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TAGS

Graphic Design